Academic CV

Todd O’Neill

Murfreesboro, TN, USA
(Relocating to the Republic of Ireland 2027)
LinkedIn: toddoneill

Target: Lecturer, Media / Communications / Digital Media

Media and communication educator with a research profile in human-computer interaction and digital content strategy, combined with 30+ years of industry practice in interactive media, UX design, and enterprise content systems.

Fourteen years teaching and coordinating an Interactive Media programme at a US public university, with a peer-reviewed publication on content strategy and student retention, two issued US patents, and a sustained record of applied research in AI literacy and emerging media technologies.

Seeking a lecturing or research-adjacent teaching post at an Irish university, bringing both scholarly and industry-informed perspectives to curriculum and research supervision.

Education

Master of Science, Television/Radio — 1983

Brooklyn College, City University of New York (CUNY), Brooklyn, New York, USA

  • 18-month graduate internship programme; emphasis in television programme production.
  • Recognised by QQI/NARIC Ireland as comparable to NFQ Level 9 (Ireland).

Bachelor of Arts, Communications — 1980

William Paterson University, Wayne, New Jersey, USA

Research Profile

Research areas: Human-Computer Interaction; Computer and Society.

Applied & Practice-Based Scholarship

  • AI-tool literacy and adoption programme for 200+ professionals (95%+ satisfaction), informing ongoing work on AI in the classroom and AI ethics.
  • Award-winning interactive/360° media production (MTSU Wall of Fame exhibit — CINDY Silver, BEA Best of Competition, Hermes Gold, all 2017), evidencing sustained creative-technology scholarship.
  • Two issued U.S. patents in profiled-content publishing systems (2014, 2018).

Peer-Reviewed Publication

  • O’Neill, T. (2018). “The Student Publishing Imperative.” Journal of Media Education, 9(1), 7.

Academic Appointments

Professor Emeritus, Interactive Media — July 2026 – Present

Middle Tennessee State University (MTSU), Murfreesboro, Tennessee, USA

Associate Professor, Interactive Media — 2019 – 2026

School of Journalism and Strategic Media, Scott Borchetta College of Media and Entertainment, MTSU

  • Designed and delivered an AI-literacy programme for 200+ faculty, staff, and students, sustaining a 95%+ satisfaction rate.
  • Member, MTSU AI Initiatives group (2022 – 2026).

Assistant Professor, Interactive Media Program Coordinator — 2012 – 2019

Department of Media Arts, Scott Borchetta College of Media and Entertainment, MTSU

  • Coordinated the Interactive Media concentration: strategic planning, curriculum development, and student recruitment across a 14-year tenure.
  • Authored and taught courses in the Interactive Media curriculum, including Interactive Media Applications, Game Theory & Design, Content Strategy, UX Fundamentals, Digital Media Law and Policy, and Professional Practice in Interactive Media.
  • Led emerging-media initiatives in 360° video/photo, virtual tours, augmented reality, and AI-tool integration.

Selected Industry Experience

Prior professional practice provides the applied grounding for the research and teaching above.

Managing Director, DoingMedia — 2007 – 2012

San Antonio, Texas, USA

  • Delivered content strategy, media production, and training services to small businesses and non-profit organisations.

Senior Business Analyst / Web Producer, USAA — 1998 – 2007

San Antonio, Texas, USA — Fortune 200 financial services

  • Led strategy, requirements, and implementation for an enterprise search engine (FAST Search) and web content management system (Documentum 5.3); interaction-design lead for the resulting platform.

Founding Partner, C4 Workspace — 2009 – 2011

San Antonio, Texas, USA

  • Founded San Antonio’s first coworking space; designed collaborative programming for startups, consultants, and creative professionals.

Organizer / Speaker Curator, TEDxSanAntonio — 2009 – 2012

San Antonio, Texas, USA

  • Initial licensee and organiser of the first three TEDxSanAntonio events; curated speakers and led transition to a sustainable volunteer team.

Earlier career (1982 – 1998): corporate video production and CD-ROM/multimedia producer roles including Graphix Zone (Irvine, CA), Video Solutions (owner, Anaheim, CA), and Automatic Data Processing (Roseland, NJ). Full details available on request.

Professional Service & Leadership

President, Media Communications Association-International (MCA-I) — 2000 – 2001

  • Led a 5,000+ member international professional association through a period of financial recovery; reduced organisational debt 70% (US$250,000 to US$65,000) during an 18-month term.
  • Previously Vice-President (1998 – 1999) and Regional Vice-President (1996 – 1998).

Internship Pipeline Developer, United Way of South Central Tennessee — 2018 – 2022

  • Connected university students with community-service placements; established assessment protocols to measure and refine programme impact.

Awards & Recognition

Patents

  • Systems and methods for publishing profiled content, US 9870427 · Issued Jan 16, 2018
  • Systems and Methods for Publishing Profiled Content, US 8805883 · Issued Aug 12, 2014

Project Awards

  • Producer / Designer, “MTSU College of Media and Entertainment Wall of Fame interactive display”
    • CINDY Award – Silver Award, Public Service and Information, International Association of Audio-Visual Communicators – October 2017
    • Best of Competition Award – Interactive Media and Emerging Technology (Faculty) – Solo Category – Broadcast Education Association – April 2017
    • Hermes Creative Awards – Gold Winner 2017
  • Producer / Interaction Designer, “USAA Educational Foundation website”
    • Silver Spur – 2000 – Texas Public Relations Association
    • Outstanding Achievement (Public Service) – 2000 Texas Interactive Multimedia Awards – Austin Area Multimedia Association
  • Project Manager – The Graphix Zone, “ExplorUs Electronic Software Shop e-commerce consumer CD-ROM”
    • Finalist – 1995 EMMA Awards
  • Producer / Director – The Toro Co. “570Z Sprinkler Introduction – Ground Maneuvers direct response video”
    • Silver Angel (Sales/Marketing) – 1993 ITVA-LA/OC Video Festival
    • Award of Achievement – 1994 International Technical Video Competition – Society for Technical Communications
  • Writer – Calsonic Video Productions, “Arizona Test Center Promo video”
    • Gold Angel Award (Sales & Marketing) 1994 ITVA-LA/OC Video Festival
  • Writer – Gold Standard Enterprises, “Parkwest Development Promo video”
    • 1992 Telly Award
  • Director / Assistant Producer – TRW Information Systems, “Gold Report Marketing Video”
    • Silver Angel (Sales/Marketing) – 1990 ITVA-LA Video Festival

Professional Awards

  • Professor Emerita, Middle Tennessee State University – 2026
  • Middle Tennessee State University Career Influencer Award – 2024
  • Middle Tennessee State University Faculty That Makes a Difference Award – 2020, 2021, 2022, 2023
  • Middle Tennessee State University Faculty Fellow – 2014
  • MCA-I Chuck Webb Award for Outstanding Leadership and Service – 2005

Professional Affiliations

  • Broadcast Education Association (2016 – Present) – Interactive Media and Emerging Technology Student Festival of Media Chair
  • Nashville User Experience Meetup
  • Nashville Podcasting Meetup
  • Nashville Product Management Meetup

Community & Industry Engagement

  • Member, Murfreesboro Technology Council (2023–2025)
  • Executive Board, Craft Content Nashville (2016–2021)
  • Content Capture Chair, WordCamp Nashville (2015–2017) and BarCamp Nashville (2012–2015)