Todd O’Neill
Murfreesboro, TN, USA
(Relocating to the Republic of Ireland 2027)
LinkedIn: toddoneill
Summary
Digital transformation and technology strategy leader with 30+ years spanning enterprise UX/content systems, AI adoption and governance, and organizational capability building. Track record spans a Fortune 200 financial services firm, an international professional association, and 15 years leading applied technology curriculum and emerging-media programs in higher education.
Consistent pattern across every role: leading technology adoption, building stakeholder buy-in, and developing the people who must use the systems once they’re live.
Core Competencies
AI Strategy, Governance & Adoption | Digital Transformation | UX & Interaction Design | Enterprise Content Management | Training Program Design & Delivery |
Stakeholder Management | Curriculum & Capability Development | Content Strategy
Experience
Professor Emeritus, Interactive Media: Middle Tennessee State University (2026–Present)
Associate Professor, Interactive Media: Middle Tennessee State University (2019–2026)
- Founding member of the institution’s AI Initiatives group (2022–Present); developed and delivered AI literacy, ethics, and adoption curriculum for faculty and student stakeholders, positioning the college as an early adopter of responsible AI practice.
- Selected as a contributing member to the university’s Strategic Plan 2026 Community Engagement Pillar (2023–2025), working cross-functionally on institutional strategy tied to external stakeholder and industry engagement.
Assistant Professor, Interactive Media Program Coordinator: Middle Tennessee State University (2012–2019)
- Coordinated the Interactive Media degree program’s curriculum planning, student recruitment, and industry-facing partnerships as Program Coordinator (2012–2019).
- Led design and delivery of applied technology curriculum covering UX design, interactive media, and emerging-technology adoption (AR, 360/immersive media), translating fast-moving technical concepts into practical skills for a non-technical audience.
Managing Director: DoingMedia (2007–2012)
- Provided digital content strategy, media production, and technology training services to small businesses and non-profit clients, translating enterprise-grade digital practices for resource-constrained organizations.
Founding Partner: C4 Workspace, San Antonio, TX (2009–2011)
- Founded and grew San Antonio’s first coworking space, building a member community of startups, consultants, and independent creative professionals from zero.
Senior Business Analyst: USAA, San Antonio, TX (2006–2007)
- Led strategy, requirements, and implementation for an enterprise search engine (FAST Search) and web content management system (Documentum) at a Fortune 200 financial services firm.
- Owned the operational plan and ongoing operations for both platforms post-launch.
Web Producer: USAA, San Antonio, TX (1998–2006)
- Served as interaction design lead and subject matter expert on enterprise software acquisitions spanning web content management and enterprise search.
- Produced an award-winning public-facing website (Silver Spur Award, Texas Public Relations Association, 2000; Outstanding Achievement, Texas Interactive Multimedia Awards, 2000).
President: Media Communications Association-International (MCA-I) (2000–2001)
- Led professional staff and volunteers of a 5,000+ member international association through an 18-month financial recovery, reducing organizational debt 70% (from $250,000 to $65,000) through fiscal strategy and budget management.
- Previously served as Vice-President (1998–1999) and Regional Vice-President (1996–1998).
Earlier Career (1982–1998)
Corporate video production and CD-ROM/multimedia producer roles, including Graphix Zone (Irvine, CA), Video Solutions (owner, Anaheim, CA), and Automatic Data Processing (Roseland, NJ). Full details available on request.
Recognition
Patents
- Systems and methods for publishing profiled content, US 9870427 · Issued Jan 16, 2018
- Systems and Methods for Publishing Profiled Content, US 8805883 · Issued Aug 12, 2014
Project Awards
- Producer / Designer, “MTSU College of Media and Entertainment Wall of Fame interactive display”
- CINDY Award – Silver Award, Public Service and Information, International Association of Audio-Visual Communicators – October 2017
- Best of Competition Award – Interactive Media and Emerging Technology (Faculty) – Solo Category – Broadcast Education Association – April 2017
- Hermes Creative Awards – Gold Winner 2017
- Producer / Interaction Designer, “USAA Educational Foundation website”
- Silver Spur – 2000 – Texas Public Relations Association
- Outstanding Achievement (Public Service) – 2000 Texas Interactive Multimedia Awards – Austin Area Multimedia Association
- Project Manager – The Graphix Zone, “ExplorUs Electronic Software Shop e-commerce consumer CD-ROM”
- Finalist – 1995 EMMA Awards
- Producer / Director – The Toro Co. “570Z Sprinkler Introduction – Ground Maneuvers direct response video”
- Silver Angel (Sales/Marketing) – 1993 ITVA-LA/OC Video Festival
- Award of Achievement – 1994 International Technical Video Competition – Society for Technical Communications
- Writer – Calsonic Video Productions, “Arizona Test Center Promo video”
- Gold Angel Award (Sales & Marketing) 1994 ITVA-LA/OC Video Festival
- Writer – Gold Standard Enterprises, “Parkwest Development Promo video”
- 1992 Telly Award
- Director / Assistant Producer – TRW Information Systems, “Gold Report Marketing Video”
- Silver Angel (Sales/Marketing) – 1990 ITVA-LA Video Festival
Professional Awards
- Professor Emerita, Middle Tennessee State University – 2026
- Middle Tennessee State University Career Influencer Award – 2024
- Middle Tennessee State University Faculty That Makes a Difference Award – 2020, 2021, 2022, 2023
- Middle Tennessee State University Faculty Fellow – 2014
- MCA-I Chuck Webb Award for Outstanding Leadership and Service – 2005
Education
- M.S., Television/Radio: Brooklyn College, CUNY (1983): NFQ Level 9
- B.A., Communications: William Paterson University (1980)
Professional Affiliations
- Broadcast Education Association (2016–Present) – Interactive Media and Emerging Technology Student Festival of Media Chair
- Nashville User Experience Meetup
- Nashville Podcasting Meetup
- Nashville Product Management Meetup
Community & Industry Engagement
- Member, Murfreesboro Technology Council (2023–2025)
- Executive Board, Craft Content Nashville (2016–2021)
- Content Capture Chair, WordCamp Nashville (2015–2017) and BarCamp Nashville (2012–2015)