Résumé

Todd O’Neill

Murfreesboro, TN, USA
(Relocating to the Republic of Ireland 2027)
LinkedIn: toddoneill

Summary

Digital transformation and technology strategy leader with 30+ years spanning enterprise UX/content systems, AI adoption and governance, and organizational capability building. Track record spans a Fortune 200 financial services firm, an international professional association, and 15 years leading applied technology curriculum and emerging-media programs in higher education.

Consistent pattern across every role: leading technology adoption, building stakeholder buy-in, and developing the people who must use the systems once they’re live.

Core Competencies

AI Strategy, Governance & Adoption | Digital Transformation | UX & Interaction Design | Enterprise Content Management | Training Program Design & Delivery |
Stakeholder Management | Curriculum & Capability Development | Content Strategy

Experience

Professor Emeritus, Interactive Media: Middle Tennessee State University (2026–Present)

Associate Professor, Interactive Media: Middle Tennessee State University (2019–2026)

  • Founding member of the institution’s AI Initiatives group (2022–Present); developed and delivered AI literacy, ethics, and adoption curriculum for faculty and student stakeholders, positioning the college as an early adopter of responsible AI practice.
  • Selected as a contributing member to the university’s Strategic Plan 2026 Community Engagement Pillar (2023–2025), working cross-functionally on institutional strategy tied to external stakeholder and industry engagement.

Assistant Professor, Interactive Media Program Coordinator: Middle Tennessee State University (2012–2019)

  • Coordinated the Interactive Media degree program’s curriculum planning, student recruitment, and industry-facing partnerships as Program Coordinator (2012–2019).
  • Led design and delivery of applied technology curriculum covering UX design, interactive media, and emerging-technology adoption (AR, 360/immersive media), translating fast-moving technical concepts into practical skills for a non-technical audience.

Managing Director: DoingMedia (2007–2012)

  • Provided digital content strategy, media production, and technology training services to small businesses and non-profit clients, translating enterprise-grade digital practices for resource-constrained organizations.

Founding Partner: C4 Workspace, San Antonio, TX (2009–2011)

  • Founded and grew San Antonio’s first coworking space, building a member community of startups, consultants, and independent creative professionals from zero.

Senior Business Analyst: USAA, San Antonio, TX (2006–2007)

  • Led strategy, requirements, and implementation for an enterprise search engine (FAST Search) and web content management system (Documentum) at a Fortune 200 financial services firm.
  • Owned the operational plan and ongoing operations for both platforms post-launch.

Web Producer: USAA, San Antonio, TX (1998–2006)

  • Served as interaction design lead and subject matter expert on enterprise software acquisitions spanning web content management and enterprise search.
  • Produced an award-winning public-facing website (Silver Spur Award, Texas Public Relations Association, 2000; Outstanding Achievement, Texas Interactive Multimedia Awards, 2000).

President: Media Communications Association-International (MCA-I) (2000–2001)

  • Led professional staff and volunteers of a 5,000+ member international association through an 18-month financial recovery, reducing organizational debt 70% (from $250,000 to $65,000) through fiscal strategy and budget management.
  • Previously served as Vice-President (1998–1999) and Regional Vice-President (1996–1998).

Earlier Career (1982–1998)

Corporate video production and CD-ROM/multimedia producer roles, including Graphix Zone (Irvine, CA), Video Solutions (owner, Anaheim, CA), and Automatic Data Processing (Roseland, NJ). Full details available on request.

Recognition

Patents

  • Systems and methods for publishing profiled content, US 9870427 · Issued Jan 16, 2018
  • Systems and Methods for Publishing Profiled Content, US 8805883 · Issued Aug 12, 2014

Project Awards

  • Producer / Designer, “MTSU College of Media and Entertainment Wall of Fame interactive display”
    • CINDY Award – Silver Award, Public Service and Information, International Association of Audio-Visual Communicators – October 2017
    • Best of Competition Award – Interactive Media and Emerging Technology (Faculty) – Solo Category – Broadcast Education Association – April 2017
    • Hermes Creative Awards – Gold Winner 2017
  • Producer / Interaction Designer, “USAA Educational Foundation website”
    • Silver Spur – 2000 – Texas Public Relations Association
    • Outstanding Achievement (Public Service) – 2000 Texas Interactive Multimedia Awards – Austin Area Multimedia Association
  • Project Manager – The Graphix Zone, “ExplorUs Electronic Software Shop e-commerce consumer CD-ROM”
    • Finalist – 1995 EMMA Awards
  • Producer / Director – The Toro Co. “570Z Sprinkler Introduction – Ground Maneuvers direct response video”
    • Silver Angel (Sales/Marketing) – 1993 ITVA-LA/OC Video Festival
    • Award of Achievement – 1994 International Technical Video Competition – Society for Technical Communications
  • Writer – Calsonic Video Productions, “Arizona Test Center Promo video”
    • Gold Angel Award (Sales & Marketing) 1994 ITVA-LA/OC Video Festival
  • Writer – Gold Standard Enterprises, “Parkwest Development Promo video”
    • 1992 Telly Award
  • Director / Assistant Producer – TRW Information Systems, “Gold Report Marketing Video”
    • Silver Angel (Sales/Marketing) – 1990 ITVA-LA Video Festival

Professional Awards

  • Professor Emerita, Middle Tennessee State University – 2026
  • Middle Tennessee State University Career Influencer Award – 2024
  • Middle Tennessee State University Faculty That Makes a Difference Award – 2020, 2021, 2022, 2023
  • Middle Tennessee State University Faculty Fellow – 2014
  • MCA-I Chuck Webb Award for Outstanding Leadership and Service – 2005

Education

  • M.S., Television/Radio: Brooklyn College, CUNY (1983): NFQ Level 9
  • B.A., Communications: William Paterson University (1980)

Professional Affiliations

  • Broadcast Education Association (2016–Present) – Interactive Media and Emerging Technology Student Festival of Media Chair
  • Nashville User Experience Meetup
  • Nashville Podcasting Meetup
  • Nashville Product Management Meetup

Community & Industry Engagement

  • Member, Murfreesboro Technology Council (2023–2025)
  • Executive Board, Craft Content Nashville (2016–2021)
  • Content Capture Chair, WordCamp Nashville (2015–2017) and BarCamp Nashville (2012–2015)